Overview


Cellular One wanted to change the look and feel of their online identity. Their brand needed a freshening up and a level of cohesiveness that would match the level of their new print campaigns which would be produced by Publicis, their marketing agency. We worked with Publicis to develop a stunning online presence for the Cellular One brand.

Brainfood generated a large amount of material including Flash mini-sites, online promotions, web ordering systems and integrated marketing tools.These were just a few of the many items we produced for Cellular One. The projects were produced quickly and effectively with a high success rate. Cellular One came out on top of a study that evaluated the website performance of cellular phone service providers.

Results


A series of sites and projects generated an impressive rise in traffic and produced a number of new client leads, expanding the customer base. Cellular One is a wholly-owned subsidary of Western Wireless and was purchased by Alltel.